Brooks Bell Interactive

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Data-driven online marketing

Sure, we know how to deliver results. But driving results is rarely based on an intuitive guess. That’s why our approach to landing page design, e-mail, and registration path design is driven by actual data. We start with a  creative strategy that optimizes your existing program while still staying brand-compliant and within your budget. That includes a disciplined and iterative test plan, smart data interpretation and a highly strategic and experienced creative team. This multi-pronged approach means that you’ll see significantly higher conversion rates without raising media costs.

Which conversions can be optimized?

A conversion is different for everyone. It can mean a click, lead, signup, e-mail address, purchase or subscription. It’s used as the success metric for almost any online acquisition or retention program. We have produced hundreds of successful campaigns and test plans that increase conversion rates while delivering breakthrough design:

- Landing Pages
- E-mail
- Registration and Order Path
- Display Banner Ads

FEATURED CASE STUDIES

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The joys of working in a bldg with Pepsi: RT @bentist: "I'm so AMP'D!!!" http://bit.ly/bnF6VOb

The joys of working in a bldg with Pepsi: RT @bentist: "I'm so AMP'D!!!" http://bit.ly/bnF6VOb

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RECENT RESULTS

  • March 8, 2010: Signup page had 9.82% lift over control
  • February 26, 2010: Newsletter active segment element test lost to control
  • February 26, 2010: Newsletter passive segment element test lost to control
  • More Client Results

CERTIFICATIONS

  • Google Analytics IQ
  • MarketingExperiments.com Certification in Online Testing