New SaaS Product Represents 14 year-old Consulting Firm’s Entrance Into Tech Space Brooks Bell Inc. today announced the launch of Illuminate, a new software tool for web experimentation teams. Built for data-driven companies that are relentless in their efforts to learn about their customers, Illuminate enables optimization professionals to organize their experiments, prove ROI, and […]
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Raleigh, NC – EY today announced that Brooks Bell, Founder & CEO of Brooks Bell Inc. is a finalist for the Entrepreneur Of The Year® 2018 Award in the Southeast. The awards program recognizes entrepreneurs who are excelling in areas such as innovation, financial performance and personal commitment to their businesses and communities. Bell was selected […]
Raleigh, NC (May 2, 2018) — Brooks Bell, a partner that helps top brands build world-class experimentation programs, today announced that Optimizely, the world’s leading platform in customer experience optimization, has signed on as headlining sponsor of Click Summit 2018. Click Summit is Brooks Bell’s 9th annual premier conference for experimentation program leaders, and is […]
Annual revenue for 2017 climbed 40 percent and staff increased 30 percent for the experimentation consultancy Raleigh, NC (March 8, 2018) — After steady year-over-year growth since its inception in 2003, Brooks Bell today announced record annual revenue growth of 40 percent from 2016 to 2017. A full-service experimentation consultancy, Brooks Bell designs custom programs […]
FOR IMMEDIATE RELEASE: Living by his fundamental principle — “Change Your Questions. Change Your Life.” — Fussman will tell personal stories, guide the audience through an interactive exercise, and share his worldly wisdom about how to build and deepen relationships. Raleigh, NC (February 9, 2018) — New York Times bestselling author, world-renowned interviewer, keynote speaker and storytelling […]
FOR IMMEDIATE RELEASE: MEDIA ALERT WHAT: Brooks Bell Executives Reid Bryant, VP of Analytics & Data Science and Jonathan Hildebrand, Director of User Experience (UX), present “What We Can Learn About Segmentation & Personalization from Tobacco Road” at Triangle American Marketing Association’s annual High Five Conference. This interactive breakout session will help both marketers […]
Article: 25 Women Who Rock at Digital Marketing For the 8th year, Top Rank Marketing Blog published a list featuring “women who rock” in the digital marketing space for 2017. This time they asked influential men in the marketing space to nominate women, rather than asking former influential women winners to nominate. The goal was to […]
Brooks Bell combined her study of psychology with a love of design and analytics, launching Brooks Bell, Inc. in 2003. A lifelong member of the democratic party, Brooks spoke about her passion for entrepreneurship and dedication to social issues at the 2016 Democratic National Convention in Philadelphia, PA on Wednesday, July 27th. View Brooks Bell’s Bio […]
Raleigh, NC (May 23, 2016) —Brooks Bell, founder and CEO of Brooks Bell Inc., the premier firm focused exclusively on enterprise-level A/B split testing, targeting, and optimization services, delivered the opening remarks at Click Summit 2016 last Thursday at The Umstead Resort and Spa in Raleigh, NC. Bell discussed the need for an industry mind-shift towards customer-centricity […]
Raleigh, NC (April, 2016) —Brooks Bell, the premier firm focused exclusively on enterprise-level A/B split testing, targeting, and optimization services, announced today that Martin Kelleher has joined the company as COO/CFO. Kelleher will lead operations, finance, and marketing for the company. “I’m excited to empower the organization through improved processes, tools and systems,” said Kelleher. “But […]