Brooks Bell combined her study of psychology with a love of design and analytics, launching Brooks Bell, Inc. in 2003. A lifelong member of the democratic party, Brooks spoke about her passion for entrepreneurship and dedication to social issues at the 2016 Democratic National Convention in Philadelphia, PA on Wednesday, July 27th. View Brooks Bell’s Bio […]
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Raleigh, NC (May 23, 2016) —Brooks Bell, founder and CEO of Brooks Bell Inc., the premier firm focused exclusively on enterprise-level A/B split testing, targeting, and optimization services, delivered the opening remarks at Click Summit 2016 last Thursday at The Umstead Resort and Spa in Raleigh, NC. Bell discussed the need for an industry mind-shift towards customer-centricity […]
Raleigh, NC (April, 2016) —Brooks Bell, the premier firm focused exclusively on enterprise-level A/B split testing, targeting, and optimization services, announced today that Martin Kelleher has joined the company as COO/CFO. Kelleher will lead operations, finance, and marketing for the company. “I’m excited to empower the organization through improved processes, tools and systems,” said Kelleher. “But […]
For Immediate Release Raleigh, NC (September 26, 2014) — Brooks Bell Inc., a Raleigh-based enterprise-level optimization and A/B split testing firm, ranks first in the Triangle Business Journal’s list of Best Places to Work in the small business category. This is the third year in a row Brooks Bell has made the list. Winners were […]
As the struggle between Blockbuster and Netflix comes to a decisive close, important lessons have emerged. Find out how these insights will drive trends in 2014 and beyond in How Data Will Drive Business Strategy in 2014. Three important trends are outlined: Business Leaders Will Stop Mimicking Competitors Businesses Will Stop Fighting Customers Brand Power […]
Brooks Bell Inc. announces the promotion of Meredith Albertson to Senior Director, Marketing and Josh St. John to Senior Director, Client Experience. Meredith joined Brooks Bell in 2010 and has worked in both client strategy and marketing roles. In her former role as Director of Marketing she developed the team, expanded marketing initiatives, increased overall […]
Brooks Bell Inc., a Raleigh-based enterprise-level website optimization and A/B split testing firm, ranks again in the Triangle Business Journal’s 2013 list of Best Places to Work in the small business category for the second year in a row. Winners were chosen based on an employee survey, as well as company size, employee participation and feedback, […]
Brooks Bell Inc., announces the promotion of Naoshi Yamauchi to Chief Performance Officer (CPO). Yamauchi will now lead data collection and analysis efforts for the premier firm focused exclusively on enterprise-level A/B split testing, targeting and optimization services. Naoshi joined Brooks Bell in 2009 and has focused on data-based decision making, testing, and analysis for […]
Brooks Bell Inc., the premier firm focused exclusively on enterprise-level A/B split testing and optimization services, announces a new addition to its team with the appointment of Matthew Haverkamp as Director of Business Development. A highly-respected executive with over 14 years of experience, Matt will be responsible for growing and managing the sales pipeline and continuing to […]
For the second time, Brooks Bell Inc. is partnering with the Food Bank of Central & Eastern North Carolina to host their annual 24-Hour Telethon. Brooks Bell will be a Patron Partner for 2013’s 24-Hour Telethon, a live-streamed event packed with fun activities and enlightening interviews. The event will start at 12 p.m. on September […]