Video Series: Conquer Your Biggest Testing Challenges

Here at Brooks Bell, we work with many different clients at different stages in testing maturity. Yet, regardless of whether we’re working with a new or established testing program, we find they all face common enemies: pressure to deliver results; inefficient processes; a lack of understanding and support for testing; difficulty iterating on and applying learnings […]

What are your website visitors doing?

Chances are that you’re tracking your website visitors en masse. You’re probably tracking acquisition sites, tallying up conversions and working to optimize your pages for the best success. But with all of that quantitative research, do you know about each individual user’s journey, and where they are struggling on your site? If not, you should […]

Let’s Meet Up!

In this era of video conferencing and emails, there is something to be said for face-to-face meetings.  So, where are we gonna be? Check it out below–and drop by or drop us a note if you want to meet up!   Opticon September 11-13, 2018 The Cosmopolitan, Las Vegas, NV Details: Don’t miss our CEO Brooks Bell […]

Unlocking the True Power of Testing & Other Takeaways from Brooks Bell’s Interview With Ambition Data

Recently, our Founder and CEO, Brooks Bell, sat down with Allison Hartsoe, host of the Customer Equity Accelerator—a podcast produced by Ambition Data. Listen to the full podcast or read on for a few highlights from their conversation:  On what inspired her to build an experimentation consultancy… Originally, Brooks founded Brooks Bell Inc. in 2003 as […]