Technology & Dev

Three Ways a Clean-Coded Website Improves Optimization

Building an online optimization test is different than building a website. It requires developers to adjust the code to fit the requested modifications. How well (and quickly) this can be completed depends on the existing code. Developing a clean framework during the initial stages of coding a website will produce enormous benefits on future optimization efforts.

Optimizely X – Our Experts Share Their Insights

Over the past couple of weeks, the Brooks Bell team travelled nearly 7,000 miles to attend Opticon in San Francisco and New York. Besides having a great time with many of our clients and the Optimizely team, we were lucky to be there for the official launch of Optimizely X -The Experimentation Platform. Our main takeaway? Optimizely […]