Brooks Bell will speak in New York on Tuesday, October 18, 2011 from 6:00 pm to 7:30 pm on Conversion Optimization Fundamentals: The 5 ‘T’s of Testing. This session will cover: Popular myths about testing; determining if testing is right for you; 5 ‘T’s of testing: the prerequisites for testing success, including which tools to consider; 4 stages and steps for a testing program; helpful tips to bake testing into your company culture.

To attend, please check out the Eventbrite invitation.