Conversion Conference, the leading Landing Page Optimization (LPO) conference, has announced the expert industry speakers and trainers who will present conversion improvement strategies at the Fairmont Hotel, San Jose on May 4-5, 2010. Conversion Conference West 2010 will connect online business promoters with conversion experts during two days of hands-on sessions, networking with industry insiders, personal consulting, peer-to-peer collaboration and on-site labs all focused on covering proven strategies to gain immediate online sales results. The educational event is drawing attendees from around the world who want to increase their online marketing campaign return on investment. The sessions will cover: customer conversion factors, quality score, keyword development, website and landing page best practices, bid management, click fraud and much more.
Featuring world-renowned industry speakers during more than 26 sessions, three keynotes, and two pre-conference workshops, the event is predicted to be the largest gathering of conversion focused online marketers in the world. The speaker line-up for the event includes experts who have years of experience managing successful campaigns across e-commerce, lead-generation, and email.
Brooks Bell will speak on “The Power of Split Testing” at the 9:45 a.m. session on May 4, 2010. Brooks leads Brooks Bell Interactive to design creative solutions, online conversion strategy, and A/B test plans for clients including Chase Bank, Nickelodeon, ServiceMaster and AARP. She is a 2002 graduate of Duke University with a BA in Psychology. Prior to founding Brooks Bell Interactive in 2003, she was a Co-founder and Creative Director at novelProjects, a web design firm. Brooks is the Learning Chair at the Raleigh-Durham Chapter of Entrepreneurs’ Organization (EO). She is also a recipient the prestigious Triangle Business Journal 2009 Women in Business award.
Brooks has spoken at the MarketingSherpa Email Summit, the Internet Summit, and Duke University Entrepreneurship classes for several years. Additionally, Brooks has been established as an expert in the fields of email marketing and conversion path optimization by the DMA Email Marketing Certification, iMedia Connection, Tech Journal South, and Duke Magazine.
Registration is open to anyone interested in increasing their online sales with Conversion Rate Optimization (CRO) (event runs from 8:00 a.m.- 7:30 p.m. May 4-5, 2010 at the Fairmont Hotel, San Jose). A detailed agenda can be found on the Conversion Conference website at http://ConversionConference.com/agenda.html.
All interested participants can register online at http://conversionconference.com/?sp by the early bird date to save $300 off of the two-day conference pass rates. Please register early as space is limited and seats are filling up fast.
(619) 223-8020 PST
Conversion Conference West 2010