Share
In the first blog post in this series, I had identified three barriers that prevent digital testing program success: Resources, Data and Expectations. I define “digital testing program success” as a program dedicated to on-going iterative testing efforts that provides insight into customer behavior, resulting in incremental performance lifts.
Brooks Bell today!
Categories
Related Resources
We rebuilt our A/B testing program management software and are now offering it for free. Here’s why.
June 16, 2020
Black Swan or Blue Sky? COVID-19 could be both.
May 7, 2020
Stay Sane Through Social Distancing With This Free, A/B Testing-Themed Adult Coloring Book
March 25, 2020
The Key To Driving Digital Innovation Through Experimentation: What’s Missing From Your Strategy
February 18, 2020
The Psychology of a Sale
November 22, 2019
What’s the Deal with Bayesian A/B Testing?
October 24, 2019