How to Use Behavioral Economics to Optimize Your E-commerce Website
See Examples of Behavioral Economics You Can Use to Optimize Your Checkout Funnel
For e-commerce companies, optimizing the online shopping experience is one of the easiest ways to maximize your online revenue. But when your customers start behaving in ways that seem irrational—such as abandoning their cart during your biggest sale of the season, or spending hours clicking through different product description pages without ever making a selection—figuring out where and how to optimize can be difficult.
That’s where Behavioral Economics comes in.
Through applying a few key principles of behavioral economics, you can dramatically improve conversion and create a delightful digital experience for your customers.
Fill out the form to access this 45-minute, pre-recorded webinar, where you’ll learn five major behavioral economics principals and strategies to test and apply them to your e-commerce website.