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White Paper

Experimentation: The C-Suite’s Secret to Better Decision-Making

White Paper

Black Friday’s Big Test

Can Web Behavior Predict COVID-19 Transmission?

October 21, 2020

Taylor Wilson

We rebuilt our A/B testing program management software and are now offering it for free. Here’s why.

June 16, 2020

Gregory Ng

Lead, Manage and Grow a Successful A/B Testing Program With Our Free Software

June 10, 2020

Suzi Tripp

The One A/B Testing Tool You Need To Run A More Impactful Optimization Program

October 25, 2019

Suzi Tripp

Ask An Expert: Illuminate, Behavioral Economics and Coming up With A/B Test Ideas

June 21, 2019

Delisa Reavis

The Pro’s Guide To Managing Multiple Personalization Campaigns

May 16, 2019

Aly Pilkons

Heading to Click Summit? Here’s what to expect.

April 22, 2019

Drew Burns

Thank You + Brooks Bell’s Best of 2018

January 3, 2019

Alyssa Riddle

New Features in Illuminate: Impact Analysis, Enhanced Filters, Updated Dashboard & More

December 14, 2018

Suzi Tripp

Unlocking the True Power of Testing & Other Takeaways from Brooks Bell’s Interview With Ambition Data

August 7, 2018

The Brooks Bell Team

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