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White Paper

Report: Understanding the New Consumer Mindset

The Power of Mixed Methods Research for Retail & Ecommerce Brands

August 7, 2024

The Brooks Bell Team

AI’s Lustrous Promise: A Double-Edged Sword?

September 6, 2023

Zuhaib Mahmood

How Brooks Bell Maximizes Impact with a Proprietary Opportunity Model

July 19, 2023

What I’m Still Thinking About Following Forrester CX NA

July 14, 2023

Suzi Tripp

White Paper

The Benefits of a Native Integration Between Analytics, Experimentation, and Personalization Tools

White Paper

Report: The State of Experimentation in 2021

A/B Test Code Quality vs. Quantity – Five Factors to Consider

July 24, 2020

Aly Pilkons

White Paper

Introducing the State of Experimentation Report

We rebuilt our A/B testing program management software and are now offering it for free. Here’s why.

June 16, 2020

Gregory Ng

Lead, Manage and Grow a Successful A/B Testing Program With Our Free Software

June 10, 2020

Suzi Tripp

Testing During Turmoil: Five Tips for Travel Brands During the Coronavirus Outbreak & Beyond

March 4, 2020

Delisa Reavis

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