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White Paper

Experimentation: The C-Suite’s Secret to Better Decision-Making

White Paper

Black Friday’s Big Test

Can Web Behavior Predict COVID-19 Transmission?

October 21, 2020

Taylor Wilson

We rebuilt our A/B testing program management software and are now offering it for free. Here’s why.

June 16, 2020

Gregory Ng

Lead, Manage and Grow a Successful A/B Testing Program With Our Free Software

June 10, 2020

Suzi Tripp

Data, People, Process & The Scientific Method: How To Use Experimentation As An Insights Engine

September 30, 2019

Gregory Ng

Ask An Expert: Illuminate, Behavioral Economics and Coming up With A/B Test Ideas

June 21, 2019

Delisa Reavis

New Features in Illuminate: Impact Analysis, Enhanced Filters, Updated Dashboard & More

December 14, 2018

Suzi Tripp

Webinar

Conquer Your Biggest Testing Challenges

9 Things You Can Do Now to Ensure Your Experimentation Program Survives a Reorganization

August 3, 2018

The Brooks Bell Team

Four Challenges to Building & Scaling Your Experimentation Program, Solved with illuminate

May 24, 2018

Alyssa Riddle

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